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  • About
    • More About Us
      • Our Story
      • Meet Team Cider House
      • Our Sign
      • Art Walk
    • How We Work
      • Our Process: Overview
      • Our Process: The Details
      • WordPress
  • Our Work
  • What We Do
    • Overview
      • What We Do
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Marketing

Home / Branding /
The Importance of Branding for Small Business Success: A Comprehensive Guide
By Lennie Appelquist
In Branding, Marketing
Posted January 16, 2023

The Importance of Branding for Small Business Success: A Comprehensive Guide

Standing out in the sea of small businesses is no easy feat. But with the right branding, you can make sure that your business stands out and has a strong impact on potential customers. In this [...]

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6 Reasons Why Your Business Needs to Use Social Media
By Lennie Appelquist
In Local Business, Marketing, Social Media
Posted January 3, 2022

6 Reasons Why Your Business Needs to Use Social Media

Social media is transforming society, and changing the ways in which businesses interact and communicate with others.

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The Language of Color
By Elizabeth Appelquist
In Branding, Color Schemes, Design, Marketing
Posted March 11, 2020

The Language of Color

What if you woke up someday and your whole world was in black and white? Being suddenly in a world without color would be a shock to the system. But if you’re not an artist, a house painter, or a [...]

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Why Should I Care?
By Elizabeth Appelquist
In Branding, Marketing
Posted February 5, 2020

Why Should I Care?

If you’re in the throes of thinking about how to present yourself to the world online, you might be asking yourself that very question about typography. “Why should I care how typeface looks on [...]

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How to Build a Social Media Following from Scratch
By Cider House Media
In Marketing, Social Media
Posted June 11, 2018

How to Build a Social Media Following from Scratch

HOW TO BUILD A SOCIAL MEDIA FOLLOWING FROM SCRATCH INSTAGRAM, FACEBOOK, TWITTER, GOOGLE+, LINKEDIN   You’ve presented your authentic self and relevant content to the world in all its beauty… [...]

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Need More Time? Get Automated!
By Cider House Media
In Business, Customer Service, Doing Business Online, Email Marketing, Marketing, Marketing & Promotion, Marketing Monday
Posted February 3, 2018

Need More Time? Get Automated!

Five Reasons to Use InfusionSoft Before I get to the five reasons to use InfusionSoft, gimme a minute to lay out the basics of what any decent Customer Relationship Management (CRM) system does: [...]

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What You Seek is Seeking You
By Cider House Media
In Search Engine Optimization, Branding, Copywriting, Doing Business Online, Marketing, Website Content
Posted February 3, 2018

What You Seek is Seeking You

People are looking for what you have to offer. You walk down the street, talking with your colleague, engrossed in the conversation, when you happen to notice just the puppy you’ve always wanted [...]

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